Designing for social media means thinking fast, adapting faster, and still keeping every pixel intentional.
This collection features a mix of campaigns — from esports hype posts and broadcast graphics for Maincast to emotionally charged fundraising visuals for Army+ and AZOV.ONE. My role often involved leading visual direction across formats (static, animated, interactive), balancing creative storytelling with platform performance.

Each project had its own tone — bold and sharp for NAVI, respectful and resilient for defense content, playful or heartfelt for donation drives. Regardless of audience, the visuals always aimed to feel human, relevant, and powerful in the scroll.